Archive for October, 2007

Respectance: Paying Homage to Our Loved Ones

Wednesday, October 10th, 2007

A few months ago I received an email from Richard Derks, the co-founder of a new company called Respectance, seeking a partnership with ScanDigital. At that time I had not heard of Respectance, but as I came to understand the company and the service it was providing I was thoroughly impressed.Respectance

Respectance is a company that allows its users to generate online tributes to deceased relatives, friends, idols and mentors, basically anyone you might want to pay a tribute to. Respectance has been called “the myspace for the deceased”, while this is a somewhat grim way of describing it, the point is that respectance provides an online social space for individuals to pay tribute to their loved ones. I think it is a fantastic service and a touching way to remember those you love in this digital age. The digital age in which we live is really about using digital technologies to enhance our lives. The ability to be able to access those old photos and fond comments about a loved one instantly from anywhere on your computer is such a step forward from having to dig out an old photo album in a box somewhere to relive these memories.

The company is the first to use the combination of rich media combined with relevant content, to provide an outlet for emotional expression. With emo-social media, Respectance has created a dedicated venue for sharing emotions and memories online, unlike all-purpose social networking sites like MySpace or Facebook, that are inappropriate for personalized tributes. As Derks describes the company:

“Respectance is establishing a new tradition for sharing memories of loved ones. Finally, there is an appropriate outlet for sharing emotions and memories of loved ones for all to appreciate, enjoy and contribute to.”

Respectance contacted us about a potential affiliate partnership because they were finding that many of their users were in need of a quality photo scanning service that could provide the fastest turnaround in the industry and they were particularly intrigued by our online gallery and ability to provide a web-based version of photos to their users. I am very proud to associate the ScanDigital name and brand with companies like Respectance.

In addition to adding Respectance as an affiliate partner, we have recently launched an official program to pursue these type of affiliate relationships. We have built a system from the ground up which allows our affiliates to track users coming to our site through their site and share in the success generated by these customers.

From time to time, I plan to highlight some of our Affiliates that I believe would be of interest to our customers.

For more information on Respectance visit: www.respectance.com

For more information check out the details using this link ScanDigital’s Affiliate Program.

Your Earth, Digital

Monday, October 8th, 2007

I wanted to share with everyone a great site that I discovered this morning. Earthshots.org is a website dedicated to digital photos from around the globe. Every day the site receives photos from hundreds of photographers and then each day selects the best image to post. Most of the photos are of animals or beautiful scenes in the wilderness, but the requirements for the contest are not particularly stringent. According to the site:

Earth Shots is looking for photographs that exhibit the beauty and diversity of our planet. Any subject matter goes. The most important requirement is that your image is interesting and striking.

They have done an fantastic job of compiling amazing shots from all over the globe. Keep up the good work. This four minute video slideshow is amazing and will give a good idea of the winning shots over a 100 day period.


Twelve Essential Photographic Rules

Thursday, October 4th, 2007

I came across this article today on photojojo and thought it would be very interesting to our readers. Hope you enjoy these tips!

From Sunny 16 to Moony 11, 8, and 5.6, these facts, formulas, and photographic rules can get you out of a jam and help you get good shots when nothing else will.


September 2007

What happens when your systems go belly-up, when all of that cutting-edge technology dies and you must rely on (gasp!) your own knowledge? It pays to have these basics in your head. They can get you out of a jam and help you get good shots when nothing else will.

1. Sunny 16 Rule
The basic exposure for an average scene taken on a bright, sunny day is f/16 at a shutter speed equivalent to one over the ISO setting—that is, f/16 at 1/100 sec at ISO 100. From this you can interpolate, and try f/22 at the beach, f/11 on a cloudy-bright day, etc.

2. Moony 11, 8, and 5.6 Rules
There are many different rules that work well when shooting the moon. One favorite for a proper exposure of a full moon is f/11 at one over the ISO setting. For pictures of a half moon, use the same shutter speed at f/8, and for a quarter moon, use the same shutter speed at f/5.6.

3. Camera Shake Rule
The slowest shutter speed at which you can safely handhold a camera is one over the focal length of the lens in use. As shutter speeds get slower, camera shake is likely to result in an increasing loss of sharpness. So, if you’re using a 50mm lens, shoot at 1/60 sec or faster. Not enough light? Use a flash, tripod, or brace your camera against a solid object.

4. Anatomical Gray Card
Metering off an 18-percent neutral gray card is a good way to get a midtone reading that will give you a good overall exposure of a scene. Forgot your gray card? Hold your open hand up so it’s facing the light, take a reading off your palm, open up one stop, and shoot. (Various skin tones rarely account for even a full-stop difference.)

5. Depth of Field Rules
When focusing on a deep subject, focus on a point about a third of the way into the picture to maximize depth of field, because the depth-of-field zone behind that point is about twice as deep as the depth-of-field zone in front of it. This works for all apertures and focal lengths, but the smaller the aperture and the shorter the focal length, and the greater the distance you shoot at, the greater the depth of field.

6. Largest Digital Print Rule
To calculate in inches the largest photo-quality print you can make with a digital camera, divide the vertical and horizontal pixel counts (see your manual) by 200. For critical applications, or if you want exhibition-quality prints, divide the pixel counts by 250.

7. Exposure Rules
The classic advice is, “Expose for the highlights, and let the shadows take care of themselves.” This works with slide film and digital. But with negative film, especially color negative, you’re better off overexposing by one stop.

8. Quick Flash-fill Rule
When using an automatic flash unit that doesn’t provide auto flash-fill ratios, set the flash’s ISO dial to twice the ISO you’re using. Meter the scene, select an f-stop, set the autoflash aperture to the same f-stop, and shoot. The resulting 2:1 flash-fill ratio will produce filled shadows one stop darker than the main subject.

9. Flash Range Rule
Want to know how much extra flash range you get by going to a faster ISO? The rule is, “Double the distance, four times the speed.” For example: If your flash is good to 20 feet at ISO 100 (film or digital), it will be good to 40 feet at ISO 400.

10. Megapixel Multiplier Rule
To double the resolution in a digital camera, you must increase the number of megapixels by a factor of four—not two. Why? The number of pixels in both the vertical and horizontal dimensions must be doubled to double the pixel density across the image sensor.

11. Action-stopping Rules
To stop action moving across the frame that’s perpendicular to the lens axis, you need shutter speeds two stops faster than action moving toward or away from you. For action moving at a 45-degree angle to the lens axis, you can use a shutter speed one stop slower. For example: If a person running toward you at moderate speed can be stopped at 1/125 sec, you’ll need a shutter speed of 1/500 sec to stop the subject moving across the frame, and a shutter speed of 1/250 sec to stop him if moving obliquely with respect to the camera.

12. Sunset Rule
To get a properly exposed sunset, meter the area directly above the sun (without including the sun). If you want the scene to look like it’s a half-hour later, stop down by one f-stop, or set exposure compensation to minus one.

Originally published November, 2004.

From punch cards to pixels …

Wednesday, October 3rd, 2007

When I was growing up oh so many years ago, I was lucky to have a toy that could think. I could turn it on and off when I felt the need to process some words or to listen to the dot matrix printer peck away on some paper. Waiting for the 64KB of RAM to load up with the familiar “Okay” signal meant anything and everything was about to happen. Well, so long as anything and everything fell into the category of simple noises from an internal PC speaker and about 16 different colors on the screen. Then Microsoft’s Windows came along.

I often wonder what it was like before everyone had a car or a phone or even a television, but that’s usually while I’m fast forwarding through commercials. I also wonder what children being born today may think about the GUI (Graphical User Interface) we’re all used to. A GUI has made the computer the most diverse tool for most if not all modern computer users. Clicking and dragging an object is such a common task that it’s hard to believe there once was another way of doing it. Plus, the idea that you’re allowed to undo just about any mistake you may have made? No longer do you need a daisy wheel and white out, you’re able to copy and paste entire documents with just a few clicks and ticks (I guess clocks don’t tick too much anymore).

What has offered me a rather entertaining 20 years or so is an idea that no matter how fast computers get, they need to be a bit quicker. After figuring out how to perform a specific task and realizing some part of the machine is slowing me down, I replace it. Something newer, beefier, faster. I then get bored with the same old process and figure out a new trick which then takes about the same amount of time to process. Something new is needed again. This cycle has pushed the home computer from being a simple step up from a typewriter mixed with a calculator to a multimedia powerhouse.

About Ian: Ian is a Photo Editor at ScanDigital and joined ScanDigital with more than 10 years of digital editing experience. Prior to joining ScanDigital, Ian worked as a digital editor of photography and video. He also was involved in production work for major motion pictures such as The Longest Yard, Span’glish and The Italian Job.

New Digital Insider Contributors and Authors

Wednesday, October 3rd, 2007

It has been about 2 months now that I have been working on posts for The Digital Insider. I am constantly scouring the internet for new and interesting topics and asking the team here at ScanDigital what they think our customers and readers would be interested in reading about. More often than not it is someone here on the team that has an interesting idea that lead to my posts, so I thought it was time to bring in other contributors and authors.

Our staff here is a group of highly trained individuals, with a diverse background within a variety of niches in the photography and digital photography field. For most of these people working with digital photos and technology is not just a job, its something they love. Outside of the office they are generally keeping up with the latest and greatest innovations which makes them ideal contributors to our blog. I’m excited for them to share their thoughts with you.

Tag You’re It – Geotagging technology adds a new dimension to digital photos

Wednesday, October 3rd, 2007

For a number years now cameras have had the ability to time and date stamp photos, soon another dimension will be added to your digital photos – geography. The practice of stamping images with a geographic location is known as “geotagging”. This is currently available to those who wish to do it manually through sites such as Flickr; however, the integration of digital photography technologies, online photo sharing systems and GPS tracking technologies are rapidly making it more feasible for the average shutterbug to geotag his/her images.

“Every photo was taken somewhere. That’s almost always part of the story of the photo,” said Stewart Butterfield, general manager and co-founder of Flickr, which now houses 36 million geotagged photos–roughly 3 percent of its total archive.

As the cost of integrating GPS chips with digital cameras decreases, more and more people will begin to not only have a chronological record of their images, but also a geographic record. Before the advent of digital photography people often invited guests to view their slideshows, but today in the era of photo sharing online many viewers lack an in-person guide. Geotagging is just one more way to provide a comprehensive story about someone’s photos. Imagine touring through the Alps or Italy and upon returning being able to pinpoint the exact location of a particular favorite restaurant or hotel and then recommend it to friends. Geotagging simply is an additional enhancement that increases the usefulness of your digital photos.

It is estimated that on a scale of 1 to 10, geotagging is only a 4 in terms of maturity. Clearly there are future advancements that are being developed to make geotagging a user friendly, simple experience. It will be very interesting to watch this new technology develop.

The image below demonstrates a set of geotagged images and their appearance on a map.

flickr-geotagging.png

Sources: Flickr, CNET