Archive for the ‘technology’ Category

Twelve Essential Photographic Rules

Thursday, October 4th, 2007

I came across this article today on photojojo and thought it would be very interesting to our readers. Hope you enjoy these tips!

From Sunny 16 to Moony 11, 8, and 5.6, these facts, formulas, and photographic rules can get you out of a jam and help you get good shots when nothing else will.


September 2007

What happens when your systems go belly-up, when all of that cutting-edge technology dies and you must rely on (gasp!) your own knowledge? It pays to have these basics in your head. They can get you out of a jam and help you get good shots when nothing else will.

1. Sunny 16 Rule
The basic exposure for an average scene taken on a bright, sunny day is f/16 at a shutter speed equivalent to one over the ISO setting—that is, f/16 at 1/100 sec at ISO 100. From this you can interpolate, and try f/22 at the beach, f/11 on a cloudy-bright day, etc.

2. Moony 11, 8, and 5.6 Rules
There are many different rules that work well when shooting the moon. One favorite for a proper exposure of a full moon is f/11 at one over the ISO setting. For pictures of a half moon, use the same shutter speed at f/8, and for a quarter moon, use the same shutter speed at f/5.6.

3. Camera Shake Rule
The slowest shutter speed at which you can safely handhold a camera is one over the focal length of the lens in use. As shutter speeds get slower, camera shake is likely to result in an increasing loss of sharpness. So, if you’re using a 50mm lens, shoot at 1/60 sec or faster. Not enough light? Use a flash, tripod, or brace your camera against a solid object.

4. Anatomical Gray Card
Metering off an 18-percent neutral gray card is a good way to get a midtone reading that will give you a good overall exposure of a scene. Forgot your gray card? Hold your open hand up so it’s facing the light, take a reading off your palm, open up one stop, and shoot. (Various skin tones rarely account for even a full-stop difference.)

5. Depth of Field Rules
When focusing on a deep subject, focus on a point about a third of the way into the picture to maximize depth of field, because the depth-of-field zone behind that point is about twice as deep as the depth-of-field zone in front of it. This works for all apertures and focal lengths, but the smaller the aperture and the shorter the focal length, and the greater the distance you shoot at, the greater the depth of field.

6. Largest Digital Print Rule
To calculate in inches the largest photo-quality print you can make with a digital camera, divide the vertical and horizontal pixel counts (see your manual) by 200. For critical applications, or if you want exhibition-quality prints, divide the pixel counts by 250.

7. Exposure Rules
The classic advice is, “Expose for the highlights, and let the shadows take care of themselves.” This works with slide film and digital. But with negative film, especially color negative, you’re better off overexposing by one stop.

8. Quick Flash-fill Rule
When using an automatic flash unit that doesn’t provide auto flash-fill ratios, set the flash’s ISO dial to twice the ISO you’re using. Meter the scene, select an f-stop, set the autoflash aperture to the same f-stop, and shoot. The resulting 2:1 flash-fill ratio will produce filled shadows one stop darker than the main subject.

9. Flash Range Rule
Want to know how much extra flash range you get by going to a faster ISO? The rule is, “Double the distance, four times the speed.” For example: If your flash is good to 20 feet at ISO 100 (film or digital), it will be good to 40 feet at ISO 400.

10. Megapixel Multiplier Rule
To double the resolution in a digital camera, you must increase the number of megapixels by a factor of four—not two. Why? The number of pixels in both the vertical and horizontal dimensions must be doubled to double the pixel density across the image sensor.

11. Action-stopping Rules
To stop action moving across the frame that’s perpendicular to the lens axis, you need shutter speeds two stops faster than action moving toward or away from you. For action moving at a 45-degree angle to the lens axis, you can use a shutter speed one stop slower. For example: If a person running toward you at moderate speed can be stopped at 1/125 sec, you’ll need a shutter speed of 1/500 sec to stop the subject moving across the frame, and a shutter speed of 1/250 sec to stop him if moving obliquely with respect to the camera.

12. Sunset Rule
To get a properly exposed sunset, meter the area directly above the sun (without including the sun). If you want the scene to look like it’s a half-hour later, stop down by one f-stop, or set exposure compensation to minus one.

Originally published November, 2004.

From punch cards to pixels …

Wednesday, October 3rd, 2007

When I was growing up oh so many years ago, I was lucky to have a toy that could think. I could turn it on and off when I felt the need to process some words or to listen to the dot matrix printer peck away on some paper. Waiting for the 64KB of RAM to load up with the familiar “Okay” signal meant anything and everything was about to happen. Well, so long as anything and everything fell into the category of simple noises from an internal PC speaker and about 16 different colors on the screen. Then Microsoft’s Windows came along.

I often wonder what it was like before everyone had a car or a phone or even a television, but that’s usually while I’m fast forwarding through commercials. I also wonder what children being born today may think about the GUI (Graphical User Interface) we’re all used to. A GUI has made the computer the most diverse tool for most if not all modern computer users. Clicking and dragging an object is such a common task that it’s hard to believe there once was another way of doing it. Plus, the idea that you’re allowed to undo just about any mistake you may have made? No longer do you need a daisy wheel and white out, you’re able to copy and paste entire documents with just a few clicks and ticks (I guess clocks don’t tick too much anymore).

What has offered me a rather entertaining 20 years or so is an idea that no matter how fast computers get, they need to be a bit quicker. After figuring out how to perform a specific task and realizing some part of the machine is slowing me down, I replace it. Something newer, beefier, faster. I then get bored with the same old process and figure out a new trick which then takes about the same amount of time to process. Something new is needed again. This cycle has pushed the home computer from being a simple step up from a typewriter mixed with a calculator to a multimedia powerhouse.

About Ian: Ian is a Photo Editor at ScanDigital and joined ScanDigital with more than 10 years of digital editing experience. Prior to joining ScanDigital, Ian worked as a digital editor of photography and video. He also was involved in production work for major motion pictures such as The Longest Yard, Span’glish and The Italian Job.

New Digital Insider Contributors and Authors

Wednesday, October 3rd, 2007

It has been about 2 months now that I have been working on posts for The Digital Insider. I am constantly scouring the internet for new and interesting topics and asking the team here at ScanDigital what they think our customers and readers would be interested in reading about. More often than not it is someone here on the team that has an interesting idea that lead to my posts, so I thought it was time to bring in other contributors and authors.

Our staff here is a group of highly trained individuals, with a diverse background within a variety of niches in the photography and digital photography field. For most of these people working with digital photos and technology is not just a job, its something they love. Outside of the office they are generally keeping up with the latest and greatest innovations which makes them ideal contributors to our blog. I’m excited for them to share their thoughts with you.

Tag You’re It – Geotagging technology adds a new dimension to digital photos

Wednesday, October 3rd, 2007

For a number years now cameras have had the ability to time and date stamp photos, soon another dimension will be added to your digital photos – geography. The practice of stamping images with a geographic location is known as “geotagging”. This is currently available to those who wish to do it manually through sites such as Flickr; however, the integration of digital photography technologies, online photo sharing systems and GPS tracking technologies are rapidly making it more feasible for the average shutterbug to geotag his/her images.

“Every photo was taken somewhere. That’s almost always part of the story of the photo,” said Stewart Butterfield, general manager and co-founder of Flickr, which now houses 36 million geotagged photos–roughly 3 percent of its total archive.

As the cost of integrating GPS chips with digital cameras decreases, more and more people will begin to not only have a chronological record of their images, but also a geographic record. Before the advent of digital photography people often invited guests to view their slideshows, but today in the era of photo sharing online many viewers lack an in-person guide. Geotagging is just one more way to provide a comprehensive story about someone’s photos. Imagine touring through the Alps or Italy and upon returning being able to pinpoint the exact location of a particular favorite restaurant or hotel and then recommend it to friends. Geotagging simply is an additional enhancement that increases the usefulness of your digital photos.

It is estimated that on a scale of 1 to 10, geotagging is only a 4 in terms of maturity. Clearly there are future advancements that are being developed to make geotagging a user friendly, simple experience. It will be very interesting to watch this new technology develop.

The image below demonstrates a set of geotagged images and their appearance on a map.

flickr-geotagging.png

Sources: Flickr, CNET

Honest People and Digital Images Save the Day!

Thursday, September 27th, 2007

I came across this story earlier in the week and wanted to share it with everyone. It really demonstrates the power of digital photography and the internet to do good when used correctly. (Apologies to all my friends in Southern California that are die hard USC fans for writing a favorable article about the Buckeyes’ fans).

On September 1st, the Ohio State Buckeyes opened their season at home facing the Youngstown State Penguins. A long time Buckeye fan, Michepicture-3.pnglle Montgomery was thrilled to attend the home opener and witness her beloved Buckeyes dominate the Penguins, winning 38-6. On the way into the stadium before the game, Michelle found a digital camera in the parking lot. She viewed the pictures on the camera’s digital display and saw photos of a father and son meeting Brutus Buckeye, the OSU mascot. Reluctant to trust campus lost and found to find the camera’s rightful owner, Michelle decided to take matters into her own hands.

Michelle took the camera home, downloaded the images to her computer and then emailed them to 14 of her closest friends and fellow Buckeye fans. She asked them to view the photos and if they did not recognize anyone to pass them along to other friends and Buckeye fans. Hundreds of emails later, John Montgomery opened his email, opened the photos only to recognize himself and his 10 year old son, Noah, posing with Brutus. He was estatic to learn that his camera was safe and Noah was thrilled as well to have the proof that he did meet Brutus Buckeye.

“It shows the power of the Internet, e-mail and the Buckeye network. It’s amazing how many Buckeye fans are out there,” said John, a 1986 Ohio State University graduate.

When I read this story I thought it really captured how good people combined with technology can achieve things that would have not been previously possible.

 

Photojojo – Fun Times with your Digital Photos

Tuesday, September 25th, 2007

For the past few months now I have been reading an online newsletter called Photojojo. The newsletter is published twice and week and I would highly recommend everyone check it out. They are constantly profiling new and cool things you can do with your pjwhite-250px.gifdigital photos, whether they be taken on a digital camera or photos you had converted to digital format everyone can find something new to do with their photos at Photojojo. The idea for Photojojo was born when two friends Amit and Kara realized they both had a love for digital photography and knowledge of all sorts of fun things to do with digital photos, but no way to share this knowledge.

“You probably own a digital camera and you’ve probably taken a bajillion photos with it. You may have printed a few. Well, it turns out there’s a whole world of things you can do with your photos and with your camera that nobody ever told you about. We find the most kick-ass photo tips, DIY projects, and gear and bring them to you. Turn a photo into a mural at home in 5 minutes, print your friends’ faces onto cupcakes, or get a bottlecap that turns any soda bottle into a tripod… subscribe and we’ll show you how.”

Topics tend to run the full gambit of digital photography which is something I love about the newsletter. Just in the last week they have profiled such things as major photography exhibits around the U.S., a way to turn your digital photos into a music video and a guide to creating your own photo journal books. In addition to the newsletter articles, you can also visit the Photojojo store and purchase all sorts of great photography related products. The site is useful, but keeps a light fun tone.

One of the best parts of the site is the forum where readers can post and discuss a wide variety of digital photography topics. Congrats to Amit and Kara on a great idea and keep up the good work over at Photojojo!

Digital Photos Continue to Define the Social Web

Thursday, August 23rd, 2007

I have been thinking a lot lately about the impact of digital photography on the development of the social web. Sites such as Facebook and MySpace for better and for worse allow people not only to create online profiles, but what have become full online personalities. These personalities are defined, in part, by what people are writing about themselves, but more often defined by the photos and images individuals are posting of themselves, friends, family and activities. While there is some negative impact that comes from this (college seniors being cut from job applicant pools based on inappropriate photos) for the most part I view the impact of digital photography’s involvement in the social web as a very positive one.

Groups of individuals can link and bond in ways that were never possible before. A couple of weeks ago I finally read Chris Anderson’s The Long Tail, to me the social web really is creating the long tail of socialization. Allowing groups of individuals with very distinct tastes or interests to find each other and share their common bond. Digital photos only help to accelerate the speed at which these groups can develop, both by making it easier to identify new members with a common interest and also by facilitating better information sharing capabilities. This ability to share and community build allows these groups to truly capitalize on the long tail effect.

In thinking about the topic I came across a posting by Dennis Dunleavy on his blog “The Big Picture”, he offers interesting insights to this topic as well. For those that are interested the article can be found here: http://ddunleavy.typepad.com/the_big_picture/2007/08/the-role-of-the.html

As the social web matures, it will be exciting and interesting to see the impact of these new social communities. Let me know your thoughts on the topic!

New Technologies Continue to Enhance the Power of Digital Photos

Monday, August 20th, 2007

Amazing developments continue in the world of digital photography. James Hays and Alexei A. Efros of Carnegie Mellon University released a new algorithm today professor and fourth-year PHd student at Carnegie Mellon released a powerful new algorithm today which creates the ability to fill-in blanks or replace unwanted parts of a digital photo. The algorithm draws on a huge database of more than a million images from the internet in order to seamlessly fill in the missing areas of incomplete photos.

Reasons for wanting to repair these photos span from a patch of bright light affecting the image or an unwanted person, shadow or object that is negatively impacting the image.

The algorithm is amazing in that it provides a number of different options to complete the photo allowing the user to select the one that they find most suitable. The example below demonstrates the power of the new algorithm.

example.jpg

More details can be found at the following page: http://graphics.cs.cmu.edu/projects/scene-completion/

Very interesting and ground breaking technology!

iPhone: Taking Digital Photos to the Next Level

Thursday, August 16th, 2007

About a week or so after the highly anticipated release of Apple’s iPhone, I had a chance to really sit down and test the device. I must admit, while Apple has a track record of developing phenomenal and revolutionary products and personal devices, I thought this latest jump into the cell phone/PDA/all-in-one device market was going to take at least a few rounds before Apple really nailed it. Overall on the first try they created something that truly takes an all-in-one device to the next level. The entire design is focused on the user and the Apple design team was able to remove itself from the mindset of what is perceived as required for one of these devices (i.e. an actual button keyboard) which lead to a product that truly maximizes its usefulness and adapts for each individual function.

One of the areas I was most impressed by a was the iPhones Digital Photo functionality. For this function the iPhone uses the entire screen and images can be viewed both from a horizontal or vertical orientation (something that can change on the fly due to a built in gyroscope). With the flick of your finger you can scroll through photo after photo or with a pinch in you can zoom in on any photo. Photos can be easily uploaded to the device from you computer or from the web. Its amazing to think that for the first time ever it is totally reasonable to think someone’s entire life long photo collection could be loaded on one device and go with you wherever you want.

The video below gives a great, quick overview of the iPhones photo functions. Have a quick look, its a pretty amazing device!