Old is New

Many Younger Photographers Are Using 35mm Cameras and May Benefit by Digitizing Their Photos

Within the rapidly growing, young, “hipster” crowd, there has recently been an increase in the utilization of old analog film technologies. Youthful artist types are abandoning digital cameras because of their passé, inherently easy-to-use interface and are instead reverting back to shooting on analog, 35mm cameras because of their authentic look and feel. At The Urban Outfitters, a popular clothing store for stylish youngsters that also carries various pop culture trinkets, one of the fastest-selling products they carry are analog, 35mm Lomography cameras.

Those who choose to use 35mm cameras believe that the authenticity and natural color tinting that the film exudes outweigh the obvious drawbacks of lacking the same efficiency that digital cameras may offer. Additionally, many find it more exciting to not immediately know how their pictures will turnout, unlike digital cameras which all come equipped with a screen that displays your shots in seconds. Without the advantage of immediately seeing how their shots turn out, analog camera users are forced to be more selective when deciding how they want to shoot their photos.  They only get one chance to use that frame and capture the perfect moment.

Along the same lines, the allure of only having a limited number of shots (most 35mm negative rolls allow for twenty-four frames), allows for  each photo to have more sentimental and artistic value.  These photographers need to take more care when shooting compared to digital photographers who can shoot a large number of photos and pick out the best ones. Many analog users appreciate the fact that they are not taking a large quantity of pictures on a large memory card and instead, use a more limited film roll because it makes it feel less kitsch and helps to prevent their photography from becoming overly commoditized.

With the increase in the use of analog, 35mm cameras, there is also an increase for the need to digitize the images that are produced; both the 35mm negative frames as well as the printed photos. Most of the young people who use the older style cameras enjoy the feel and look that they produce, while also utilizing photo sharing and social media websites to publish their photos (such as Flickr and Facebook).

In order to publish their photos on these aforementioned websites, there is a need to scan and digitize their physical photos which can be a strenuous, tedious and frustrating process. ScanDigital provides an efficient way for these young, film camera wielding kids to continue using their medium of choice without having to worry about the stress of scanning and revamping their photos for the internet audience.

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